How to add a redirect from an old web address
With Advanced SEO, go to Website, then SEO, click Add redirect under Redirects, enter the old address and the new address, and click Add redirect; or import many at once from a CSV.
A redirect sends visitors (and Google) from an address that no longer works — for example a page from your old website — to the right page.
Steps
Open Redirects
Go to Website → SEO and scroll to Redirects.
Add one redirect
Click Add redirect. Enter the Old address (e.g. /old-page; you can paste a full link of your website) and the New address (e.g. /about-us). Click Add redirect.
Or import a spreadsheet
Click Import CSV and choose a file with two columns, old address and new address, one redirect per row (up to 500). Check the preview and click Import … redirects (it shows how many).
Questions
Can I fix a missing page in one click?
Yes. Under Missing pages (404) you see the addresses people tried to open; send each one to the right page.